DigitalCommons@SHU

"Is More Less, or Is Less More?: Social Media's Role in Increasing (and Reducing) Information Overload from News Sources " Book Chapter in The Dark Side of Social Media: A Consumer Psychology Perspective, by Angeline Close Scheinbaum, David G. Taylor, Iryna Pentina, Monideepa Tarafdar
David G. Taylor

Source Characteristics in Online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase Outcomes?, David G. Taylor, Iryna Pentina
David G. Taylor

"Is More Less, or Is Less More?: Social Media's Role in Increasing (and Reducing) Information Overload from News Sources " Book Chapter in The Dark Side of Social Media: A Consumer Psychology Perspective, by Angeline Close Scheinbaum, David G. Taylor, Iryna Pentina, Monideepa Tarafdar
WCBT Faculty Publications

Exploring Social Media Engagement Behaviors in the Context of Luxury Brands, Iryna Pentina, Véronique Guilloux, Anca C. Micu
WCBT Faculty Publications

Message and Source Characteristics as Drivers of Digital Review Persuasiveness: Does Cultural Context Play a Role? (An Abstract), Iryna Pentina, Oksana Basmanova, David G. Taylor
David G. Taylor

Message and Source Characteristics as Drivers of Digital Review Persuasiveness: Does Cultural Context Play a Role? (An Abstract), Iryna Pentina, Oksana Basmanova, David G. Taylor
WCBT Faculty Publications

Source Characteristics in Online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase Outcomes?, David G. Taylor, Iryna Pentina
WCBT Faculty Publications