Part of the Business Law, Public Responsibility, and Ethics Commons

Works by Hemant C. Sashittal in Business Law, Public Responsibility, and Ethics

2022

The Influence of COVID-19 Pandemic on Consumer–brand Relationships: Evidence of Brand Evangelism Behaviors, Hemant C. Sashittal, Avan R. Jassawalla, Ruchika Sachdeva
WCBT Faculty Publications