First and Last Name/s of Presenters

Caroline BolletinoFollow

Mentor/s

Professor Brian Stiltner

Participation Type

Paper Talk

Abstract

For as long as can be remembered, in the world of sports women have constantly struggled for fairness of inclusion. This study examples how and why female athletes face unequal representation compared to male athletes. Ultimately women involvement within sports is growing, but their media coverage has not followed the trend. Female athletes are underrepresented in all types of media, they are objectified, sexualized, and used as material objects. The core problem comes down to the idea of Male hegemony, the ideology that men are more deserving of dominance in sport and culture. In order to make a difference the root of the problem has to be changed. More women need to be hired to bring more exposure, the media has to start small by covering more sports, and women need to continue their efforts in changing the way women in sports work to make a difference for the upcoming generations.

College and Major available

Communication and Media Studies

Location

Digital Commons

Start Day/Time

4-24-2020 2:00 PM

End Day/Time

4-24-2020 4:00 PM

Students' Information

Caroline Bolletino, Communications with a concentration in sports media, a business minor, and in the honors program. Graduation is May 2020.

Prize Categories

Best Multidisciplinary Research or Collaboration, Most Meaningful

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Apr 24th, 2:00 PM Apr 24th, 4:00 PM

Women Athletes Battling Bias in the Media

Digital Commons

For as long as can be remembered, in the world of sports women have constantly struggled for fairness of inclusion. This study examples how and why female athletes face unequal representation compared to male athletes. Ultimately women involvement within sports is growing, but their media coverage has not followed the trend. Female athletes are underrepresented in all types of media, they are objectified, sexualized, and used as material objects. The core problem comes down to the idea of Male hegemony, the ideology that men are more deserving of dominance in sport and culture. In order to make a difference the root of the problem has to be changed. More women need to be hired to bring more exposure, the media has to start small by covering more sports, and women need to continue their efforts in changing the way women in sports work to make a difference for the upcoming generations.

 

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