First and Last Name/s of Presenters

Caroline SordelloFollow

Mentor/s

Professor Trudeau (trudeauj@sacredheart.edu) Professor Thomson (thomsond@sacredheart.edu)

Participation Type

Poster

Abstract

The fashion industry is one of the top five industries with the most pollution to our environment. This statistic shows the importance of understanding how clothing is produced, worn, and disposed of. Without any repercussions for causing massive amounts of waste, the main focus for many companies is profit margins. If companies can make the clothing cheaper but it is polluting the environment, they will choose the cheaper option. A large part of the problem is that although this issue has been identified, the initiative to make regulations to hold companies accountable for their pollution rates is yet to be started. The problem isn't only with the companies, it is the consumers too. As a consumer we are made to feel like we always need something new to wear with new styles and lines coming out weekly. We are trained to think this way about our consumption, but this way of thinking is harming our environment in ways most consumers do not even know. To fix this issue, companies have to change their ways pof production, while consumers need to realize what is happening to the world around us and change their consumption habits.

College and Major available

Fashion Marketing, Marketing BS

Location

Digital Commons

Start Day/Time

5-5-2021 1:00 PM

End Day/Time

5-5-2021 4:00 PM

Students' Information

Major: Marketing & Fashion Merchandising and Marketing

Minors: Digital Marketing, Honors

Graduating May 2021

Prize Categories

Best Visuals, Most Creative, Most Meaningful

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May 5th, 1:00 PM May 5th, 4:00 PM

Pollution by Fast Fashion

Digital Commons

The fashion industry is one of the top five industries with the most pollution to our environment. This statistic shows the importance of understanding how clothing is produced, worn, and disposed of. Without any repercussions for causing massive amounts of waste, the main focus for many companies is profit margins. If companies can make the clothing cheaper but it is polluting the environment, they will choose the cheaper option. A large part of the problem is that although this issue has been identified, the initiative to make regulations to hold companies accountable for their pollution rates is yet to be started. The problem isn't only with the companies, it is the consumers too. As a consumer we are made to feel like we always need something new to wear with new styles and lines coming out weekly. We are trained to think this way about our consumption, but this way of thinking is harming our environment in ways most consumers do not even know. To fix this issue, companies have to change their ways pof production, while consumers need to realize what is happening to the world around us and change their consumption habits.

 

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