Understanding SME Intention to Use the Internet for Managing Supplier Information

Authors

Kevin Celuch, University of Southern IndianaFollow
Anna Walz, Grand Valley State UniversityFollow
Carl Saxby, University of Southern IndianaFollow
Craig Ehlen, University of Southern IndianaFollow

Issue Season

Spring

Document Type

Research Article

Abstract

There is strong consensus that the Internet has the potential to positively impact firms, and SMEs in particular; however, not all firms have realized benefits from adoption. The present study extends research in the area by addressing the need to examine the “chain” of variables explaining Internet adoption. We do this by exploring SME owner/manager Internet-related usefulness and ease-of-use cognitions and intention to use the Internet for supplier information management. We also explore the influence of behavioral norms and two broader strategic perspectives, market and learning orientation, on the Internet-related cognitions. Findings have implications for researchers and practitioners by identifying factors that contribute to effectively leveraging the Internet in an important area for SMEs.

Recommended Citation

Celuch, Kevin; Walz, Anna; Saxby, Carl; and Ehlen, Craig (2011) "Understanding SME Intention to Use the Internet for Managing Supplier Information," New England Journal of Entrepreneurship: Vol. 14: No. 1, Article 3.
Available at: https://digitalcommons.sacredheart.edu/neje/vol14/iss1/3