Document Type
Article
Academic Discipline
Sociology
Abstract
Some people believe that children of different sexes are born with completely separate preferences and mindsets which are permanent and predetermined. However, children are very influenced by their surroundings, which is often the main deciding factor which is predetermined by parents and caretakers from birth. Separating children by gender puts them into boxes, stunting their ability to make their own decisions and creating stereotypes. This segregation is painfully apparent in commercial advertising and is proven to have affected children psychologically in ways that can be detrimental.
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-Share Alike 4.0 International License.
Recommended Citation
Frisoli, Abigail. "How Commercial Advertising Enforces Gender Stereotypes among Children and the Ways This Affects Them Psychologically." Sacred Heart University Scholar, vol. 3, no.1, 2019, https://digitalcommons.sacredheart.edu/shuscholar/vol3/iss1/4
Included in
Advertising and Promotion Management Commons, Developmental Psychology Commons, Feminist, Gender, and Sexuality Studies Commons